[vc_row row_height_percent=”50″ override_padding=”yes” h_padding=”2″ top_padding=”3″ bottom_padding=”3″ back_color=”color-wayh” back_image=”44800″ overlay_color=”accent” overlay_alpha=”90″ gutter_size=”3″ shift_y=”0″][vc_column column_width_percent=”100″ position_vertical=”bottom” style=”dark” overlay_alpha=”50″ gutter_size=”3″ medium_width=”0″ shift_x=”0″ shift_y=”0″ zoom_width=”0″ zoom_height=”0″ width=”1/1″][vc_custom_heading heading_semantic=”h1″ text_size=”fontsize-338686″ text_height=”fontheight-179065″ text_font=”font-762333″ text_weight=”700″ sub_reduced=”yes”]Research
and strategy.[/vc_custom_heading][/vc_column][/vc_row][vc_row row_height_percent=”0″ override_padding=”yes” h_padding=”2″ top_padding=”3″ bottom_padding=”3″ overlay_color=”color-xsdn” overlay_alpha=”70″ gutter_size=”100″ border_color=”color-gyho” border_style=”solid” shift_y=”0″ style=”inherited” row_name=”Welcome” css=”.vc_custom_1438176136018{border-bottom-width: 1px !important;}”][vc_column column_width_percent=”100″ overlay_alpha=”50″ gutter_size=”1″ medium_width=”0″ shift_x=”0″ shift_y=”0″ z_index=”0″ width=”1/1″][vc_row_inner row_inner_height_percent=”0″ overlay_alpha=”50″ gutter_size=”4″ shift_y=”0″][vc_column_inner column_width_percent=”100″ gutter_size=”3″ overlay_alpha=”50″ medium_width=”0″ mobile_width=”0″ shift_x=”0″ shift_y=”0″ z_index=”0″ width=”1/4″][vc_custom_heading text_size=”h4″ text_font=”font-762333″ text_transform=”capitalize” text_align=”text-left” text_uppercase=”” subheading=”Understanding your audience is central to establishing how best to communicate with them. We use research to inspire new ways of connecting with people.”]Research[/vc_custom_heading][vc_separator][uncode_list icon=”fa fa-check2″ icon_color=”accent”]

• Customer segmentation
• Depth interviews
• Ethnography
• Group discussions
• Journey mapping

[/uncode_list][/vc_column_inner][vc_column_inner width=”1/4″][vc_custom_heading text_size=”h4″ text_font=”font-762333″ text_transform=”capitalize” text_align=”text-left” text_uppercase=”” subheading=”We help brands to identify and articulate their purpose, by looking to research, studying the landscape and taking the time to get to know their organisation.”]Strategy[/vc_custom_heading][vc_separator][uncode_list icon=”fa fa-check2″ icon_color=”accent”]

• Brand positioning
• Brand purpose
• Brand promise
• Brand values
• Brand voice

[/uncode_list][/vc_column_inner][vc_column_inner width=”1/4″][vc_custom_heading text_size=”h4″ text_font=”font-762333″ text_transform=”capitalize” text_align=”text-left” text_uppercase=”” subheading=”Understanding your audience is central to establishing how best to communicate with them. We use research to inspire new ways of connecting with people.”]Management[/vc_custom_heading][vc_separator][uncode_list icon=”fa fa-check2″ icon_color=”accent”]

• Operation plans
• Strategic plans
• Succession plans
• Business planning
• Budgets

[/uncode_list][/vc_column_inner][vc_column_inner width=”1/4″][vc_custom_heading text_size=”h4″ text_font=”font-762333″ text_transform=”capitalize” text_align=”text-left” text_uppercase=”” subheading=”We help brands to identify and articulate their purpose, by looking to research, studying the landscape and taking the time to get to know their organisation.”]Design[/vc_custom_heading][vc_separator][uncode_list icon=”fa fa-check2″ icon_color=”accent”]

• Brand identity
• Brand guidelines
• Campaign creative
• Digital design
• Experience mapping

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